In this episode of Small Business, Big Visibility, Jason sits down with David Daniel — founder of Founder's Best Friend — to unpack his journey from over two decades in the nonprofit world to helping entrepreneurs build story-driven businesses that thrive.
David shares how his background in experience design and leadership naturally translated into marketing, and why telling the right story is essential for founders trying to grow. You’ll hear insights on how to package your expertise, avoid the “curse of knowledge,” and create offers that connect emotionally and convert practically.
If you’re a small business owner or purpose-driven founder struggling to clarify your message, this episode is a must-listen.
Learn more about David at: https://foundersbestfriend.com
Take the Offer Ready Scorecard: https://marketreadyscorecard.com